At Toronto Metropolitan University (TMU), the culture among media production students thrives on social media creativity. This is exemplified by the account TMU Chairs, founded by students Zach Thomson and Ryan Price. What began as a humorous concept, inspired by a past joke, blossomed into a popular content series where they review campus chairs. Their approach—documenting Ryan's first experience sitting in each chair—captures the playful spirit of the student body, showcasing their knack for inventive digital engagement.
"Basically, someone at my high school kind of did the same thing... but they would just post pictures about chairs at our school. They wouldn't review them or anything like that; I thought it was kind of funny, and I wanted to put my own spin on it."
"Ryan Price made a joke about reviewing chairs on campus, and then after a couple of times of him saying it, I just said to him 'when are we gonna make this TMU Chairs thing?'"
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