Sphere Entertainment Co. has officially introduced Orbi™, a popular emoji character from the Exosphere, alongside the launch of its new e-commerce website. This site offers a variety of original Sphere merchandise, including the 'Orbi Collection,' featuring apparel and accessories targeting fans of all ages. Chandra Allison emphasized that Orbi has evolved into a cultural icon, with its expressive character resonating both in Las Vegas and on social media. Orbi's presence at significant events and seasonal appearances have broadened Sphere's brand reach globally.
"Orbi has become a global phenomenon... captivating audiences in Las Vegas and on social media with its many expressions," said Chandra Allison..."
"The e-commerce site is a way for fans around the world to connect with Orbi and Sphere via official branded merchandise, further extending the reach and visibility of Sphere's brand."
"Since its debut, Orbi has appeared daily on the Exosphere - the world's largest LED screen... catching snowflakes on its tongue during 'sweater weather' season."
"Orbi was the largest spectator at the Formula 1 Las Vegas Grand Prix races in both 2023 and 2024, and encouraged voters to cast their ballots on Election Day."
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