American YouTuber IShowSpeed recently starred in a yogurt drink advertisement following his successful tour in China, where he celebrated local culture. The ad, released on April 30, 2025, draws from his viral livestreams and has received significant praise, highlighting his marketability abroad. While fans celebrate his achievements, some critics suggest he promotes Chinese government propaganda, a claim his team denies. The ad's success underlines the growing influence of global content creators in international marketing strategies during cultural exchanges.
"Speed is literally a marketing machine a true entrepreneur business man," wrote an X user.
"Insane creativity and arrangement to make this ad happen, bruh is literally on the other half of the planet," said a fan.
"You're unstoppable, Speed This Chinese ad is fire happy Labor Day," wished a fan.
"Still doing ccp campaigns," claimed an X user.
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