"TikTok TikTok just launched a new program called TikTok Foundry. It's built for "venture capital and private equity firms," allowing them get extra help from TikTok when boosting ads. With Foundry, these firms can get up to $15,000 in matched media to help jump‑start ad campaigns, one-on-one support from TikTok ad experts for strategy guidance or help with ad ideas, and early access to new ad tools and beta tests. It will also offer educational resources, webinars, and chances for special exposure or co‑marketing."
"Meta Meta is making its AI‑powered advertising tools part of the standard workflow. Instead of having to opt in to extra features, its Advantage+ AI tools are now being merged directly into the everyday ad‑creation process. For new ad campaigns, these options are now on by default, per Meta. This allows advertisers to get more help from Meta's AI without any extra setup. It can suggest where to spend your budget, which audiences to target and where to place ads."
TikTok launched TikTok Foundry for venture capital and private equity firms, offering up to $15,000 in matched media, one‑on‑one TikTok ad expert support, early access to ad tools and beta tests, plus educational resources, webinars, and co‑marketing opportunities. Meta integrated its Advantage+ AI advertising tools into the standard ad-creation workflow so new campaigns have AI options on by default, enabling automated budget, audience and placement suggestions without extra setup and promising better efficiency than earlier versions. Facebook is introducing group-specific nicknames and custom avatars to let members post, comment, or react with more privacy when enabled by group admins. Threads is testing AI-generated short interaction summaries on user profiles.
Read at PR Daily
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