
"LinkedIn announced a new integration with CapCut, the ByteDance-owned video editing app. Now, creators and brands editing videos in CapCut can export their content directly to LinkedIn, where they can add captions and publish immediately. These videos will also be automatically considered for inclusion in LinkedIn's trending video topics. On mobile, videos will carry a "Made with CapCut" badge, which links back to the CapCut app for further creation."
"Why It Matters: LinkedIn's push for video content continues. This time, it has partnered with one of the go-to editing apps, CapCut, to reduce some of the friction between creating, editing, and publishing videos and give creators a similar workflow already available for TikTok, Instagram, and YouTube. With LinkedIn's lack of native video editing tools, this integration serves as a workaround, allowing the platform to avoid building its own suite of tools."
LinkedIn added an integration with CapCut that lets creators and brands export edited videos directly to LinkedIn, add captions, and publish immediately. Uploaded videos will be automatically considered for inclusion in LinkedIn's trending video topics. On mobile, videos will display a "Made with CapCut" badge that links back to the CapCut app for further creation. The integration provides a workaround for LinkedIn's limited native video editing tools and offers a workflow similar to TikTok, Instagram, and YouTube. The badge increases visibility for CapCut, though some creators have raised concerns about CapCut's updated terms of service and the impact remains unclear.
Read at Lindsey Gamble
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