"I remember everyone saying they were jumping ship when Musk took over Twitter. A few years later... where is everyone actually hanging out? Are people using Bluesky, Threads, Reddit or Mastodon in your country? Or any other social media? Here in Chile, WhatsApp (their icon is a must for all my clients on their website), TikTok, X, Instagram (a lot of my customers publish there), and Facebook are the most popular."
"Here in Chile, WhatsApp (their icon is a must for all my clients on their website), TikTok, X, Instagram (a lot of my customers publish there), and Facebook are the most popular."
Many people claimed they would leave Twitter after Elon Musk took control. Questions remain about which platforms gained users since then, including Bluesky, Threads, Reddit, and Mastodon. Platform adoption varies by country and community. In Chile, WhatsApp is essential for business contact and is commonly linked on websites. TikTok draws widespread attention and content creators. X (formerly Twitter) and Instagram continue to host frequent customer posts. Facebook remains popular among segments of the population. Professionals and businesses often prioritize platforms based on audience reach, messaging convenience, and local norms.
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