"Making money on the side is popular among the youngest workforce generation. According to Harris Poll data in late 2025, 57% of Gen Z workers maintain side hustles. Luckily, the world is ripe with opportunities for making extra money. Gen Zers are digital natives, well-positioned to take advantage of money-making opportunities that involve technology. Avenues like social media and content creation are perfect for discovering lucrative side gigs."
"The idea is pretty simple: You pick a niche that interests you and post consistently until you build your audience of over 10,000 followers," he explained. "The great thing about TikTok is that it's much easier to grow on there compared to other platforms like Instagram or YouTube. I accumulated over 100,000 users across two pages in less than 12 months. As you grow, it will become much easier to make money off of your page."
Fifty-seven percent of Gen Z workers maintain side hustles. Gen Z's familiarity with technology enables leveraging social platforms and content creation for extra income. Opportunities span low-commitment gigs to more involved ventures; social media and digital content are especially accessible. Creating niche TikTok pages can be monetized via sponsorships once audiences surpass thresholds like 10,000 followers; platform growth on TikTok can be faster than on Instagram or YouTube. Influencer income varies, with industry data reporting an average TikTok influencer salary of $122,000, though individual earnings depend on reach and monetization choices.
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