"Google Search rankings are volatile again and heating up. Plus, the Search Console performance report and page indexing reports are still delayed. Google Ads now supports WhatsApp support notifications. Google Discover added summarize, follow up, and dive deeper with AI Mode links. Microsoft is testing a new search bar with advanced tools."
"There are now a number of "llms.txt directory" sites now, so search engines & other crawlers will find them and crawl them as random text files. Looking at log files won't tell you if they're used as more than a random text file. It's tricky nowadays., John Mueller on LinkedIn"
"Publisher profiles are back in one of my accounts! After going missing for a while, I can tap on the publisher name and favicon in Discover to visit their profile. You can then follow that publisher, view their socials, read about them,, Glenn Gabe on X"
Google Search rankings are volatile and showing renewed fluctuations. Search Console performance and page indexing reports remain delayed, affecting visibility into site metrics. Google Ads now supports WhatsApp support notifications to connect advertisers and customers. Google Discover added AI Mode links that offer summarize, follow up, and dive deeper options for content exploration. Microsoft is testing a new search bar with advanced tools to enhance search functionality. Multiple 'llms.txt' directories are appearing and will be crawled as text files by search engines. Publisher profiles have resurfaced in some Discover accounts, allowing following and viewing socials.
Read at Search Engine Roundtable
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