The aim was always about growing the team, the club, the stadium and the feel-good factor around the community - with promotions along the way.
It is the FA Cup that shines a light on both the romanticism and the reality of what the Hollywood ownership want to achieve at the Racecourse.
One of the things I've found talking to people over here is you don't often have those concurrent competitions across a season - they would stop to play a cup competition and pick the season back up - so initially it was about wrapping their heads about that.
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