Glen Powell, known for various film roles, is transitioning into food with his new condiment brand, Smash Kitchen, set to debut at Walmart on April 2. The line features healthier versions of classic condiments like ketchup, mustard, and mayo, made with quality ingredients and without artificial additives. Powell aims to transform the $12 billion U.S. condiment market by offering familiar flavors with better quality. This marks Powell's first business move outside of acting, reflecting his new entrepreneurial spirit as he seeks to innovate the American pantry.
The goal [of Smash Kitchen]? To bring all your favorite condiments under one cleaner, tastier brand, reinventing the American pantry.
We're trying to give you the flavor that you love and you're used to, with more integrity,
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