"The controversy comes at a time when Salesforce is confronting challenges that have caused its stock to fall 43% in the past year. For months, uncertainty about its business model, demand for its AI services, and intensifying competition have sparked investor fears. Since December, the company has seen a string of high-profile executive departures. Now, Benioff's lighthearted treatment of the immigration crackdown in America has employees on edge."
"Benioff is known for making off-the-cuff jokes. He joked about 2023 layoffs ruining an executive's birthday and about being "thrilled" that the coronavirus pandemic let him work from home. Sometimes, his loose, unscripted style works to Salesforce's advantage. Benioff has used his charisma to generate buzz and win patience from Wall Street during turbulent stretches. However, it can also land badly. Employees have described Benioff as "tone deaf." Following this week's Immigration and Customs Enforcement jokes, many used harsher words like "horrific" and "vile.""
Employees flooded an internal Slack channel to denounce CEO Marc Benioff after he joked about Immigration and Customs Enforcement during a companywide event. Instead of rallying staff, the keynote sparked internal uproar and descriptions of the remarks as 'horrific' and 'vile.' The backlash arrives while Salesforce faces a 43% stock decline over the past year, uncertainty about its business model, AI demand, intensifying competition, and recent executive departures. Benioff's history of off-the-cuff jokes has sometimes generated buzz and patience from Wall Street, but his unscripted style has also provoked criticism for being tone-deaf and landing badly with employees.
Read at Business Insider
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