Cal officially names Ron Rivera as football program's general manager
Briefly

Ron Rivera, a celebrated alumnus of Cal and former NFL coach, has been named the new general manager for the Cal football team. Rivera expressed his excitement about returning to his alma mater and emphasized his dedication to the program amid evolving college football dynamics. His role will focus on revenue generation and enhancing the football program's future. The decision to bring Rivera back highlights the importance of experienced leadership as college sports adapt to new challenges, including player compensation issues.
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