Frozen yogurt, or fro-yo, became a cultural boom in the early 2000s due to its marketing as a healthier dessert option. Its origins trace back to the 1970s when Bloomingdale's sought a low-fat dessert and teamed up with HP Hood to create 'Frogurt', the first commercially available frozen yogurt in the U.S. This innovation paved the way for other brands, such as Dannon and Brigham's, to join the market, marking the beginning of a dessert that has both flavor and potential health benefits, including probiotics.
The frozen yogurt craze, which began in the early 2000s, was not just a passing trend; it was rooted in a history dating back over 45 years.
Bloomingdale's sought a low-fat frozen dessert in the early '70s and turned to HP Hood, leading to the creation of 'Frogurt', the first commercially sold frozen yogurt.
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