Nestle has announced it will remove artificial colors from its U.S. food and beverages by 2026, joining Kraft Heinz and General Mills in a growing trend to eliminate synthetic dyes in food. Public support for such actions is significant, with two-thirds of Americans favoring restrictions on artificial ingredients. Recent legislative changes in states like California and Texas further highlight this movement, while the federal government is also intensifying scrutiny on food dyes. However, Nestle's previous pledges to remove artificial ingredients raise questions about the follow-through on these commitments.
As part of a growing trend, Nestle announced it will eliminate artificial colors from its U.S. food products by mid-2026, following similar commitments from Kraft Heinz and General Mills.
Public sentiment is clearly in favor of removing artificial ingredients, with approximately two-thirds of Americans showing support for reformulating processed foods to eliminate dyes and added sugars.
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