In 2022, they made the big move from Balboa Street and 37th Avenue to 401 Columbus Ave. - a far busier intersection that's in the heart of San Francisco's tourist-centric North Beach neighborhood. This was a significant shift for the restaurant, aiming to attract more customers, but it still presented unique challenges in the competitive San Francisco dining scene.
Toliao and Ioroi are adamant that the model can work and even thrive in San Francisco, they told the SF Standard. Their dedication to equitable practices in their restaurant highlighted the importance of treating employees fairly, which was a rare approach compared to many restaurants struggling post-pandemic.
Ioroi shared the emotional weight of the restaurant's closure, stating, 'We went through the grieving already. It's like someone is dying.' This sentiment emphasizes the personal and professional investment they had in Cassava, showcasing the deep connections formed within the restaurant staff and their loyal customers.
#san-francisco #restaurant-closure #equitable-practices #chapter-11-bankruptcy #michelin-star-aspirations
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