Aaron London, a former Michelin-starred chef, left the hospitality industry in 2022 due to burnout after running his restaurant AL's Place. He has now introduced a cookie brand, AL's Real Goods, available in several Bay Area and Portland stores. The cookies, priced at $9.99 per box, come in flavors such as chocolate-chip, double chocolate, and ginger. London drew inspiration from his love for cookies and his grandmother's recipe, aiming to fill a market gap between artisanal and store-bought options.
Chef Aaron London launched a boxed cookie brand called AL's Real Goods after stepping away from the restaurant industry in 2022 due to burnout. The cookies, available in Bay Area and Portland, retail for $9.99 and feature flavors like chocolate-chip and double chocolate.
Inspired by his love for cookies and influenced by his grandmother's ginger-molasses recipe, London's cookies are made with real butter and promise a balance between artisanal and grocery store options.
Collection
[
|
...
]