The Fanatics Disaster Is Also A Nike Disaster | Defector
Briefly

While looking into their MLB uniform fiasco, Nike faced criticism for introducing high-cut bikini bottoms for the U.S. Summer Olympic team, claiming it was the athletes' idea.
Nike consults with athletes like Sha'Carri Richardson in uniform design. Fanatics CEO, involved in MLB uniforms, served as a shield when Nike shifted blame.
Fanatics wasn't involved in U.S. track uniforms. Nike took pride in the design, aiming to disrupt sports apparel. MLB uniforms were touted for innovative sweat-wicking technology.
Read at Defector
[
add
]
[
|
|
]