Understanding how the brain processes information is crucial for leaders to implement effective change management strategies, maximizing team productivity and creativity.
To develop effective change management strategies, it's important to understand how the brain changes and responds to change.
People react to change based on the activation of the prefrontal cortex for new tasks versus the basal ganglia for routine tasks, impacting adaptability.
Resistance to change arises from our brains detecting discrepancies between expectations and realities, engaging error signaling and emotional responses.
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