Why More Is Never Enough
Briefly

The article discusses the human tendency towards insatiability, tracing its roots to our hunter-gatherer past. It explains that individuals who constantly sought more resources and social status were favored by evolution, embedding this relentless pursuit into our psychology. The phenomenon of the 'hedonic treadmill' exemplifies how we quickly return to a baseline level of satisfaction, regardless of material gains. In contemporary society, where abundance is prevalent, this insatiable desire continues to manifest, suggesting that understanding our evolutionary background might help individuals cultivate healthier relationships with their desires and ultimately find greater contentment.
The roots of our relentless pursuit of 'more' stretch back millions of years to our hunter-gatherer ancestors, who faced the harsh realities of scarcity and uncertainty.
This evolutionary imperative became hardwired into our neural architecture, creating what researchers call the 'hedonic treadmill' - a psychological phenomenon where we quickly return to baseline satisfaction levels.
Understanding our evolutionary roots fosters healthier relationships with our desires; recognizing our insatiability can lead to contentment.
Even though most of us live in unprecedented abundance, our insatiable nature continues to drive us towards an unquenchable thirst for more.
Read at Psychology Today
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