""One of the pitfalls I see organizations get into culturally when they've been through some hard business decisions is that they think, 'Well, we did that, so we really shouldn't spend money or give attention,' or 'We had to do something hard, so we shouldn't do something happy,'" she said. "It's exactly the wrong approach culturally, because these are the people you need to rally. These are the people you need to win back.""
"Cox advises company leaders to acknowledge the hard times, but message that this is a season for celebrating gratitude and rallying together. A sincere letter from a CEO expressing this certainly helps, she said. And people seem to be craving some good cheer. More than 80% of U.S. employees plan to attend their company's holiday celebration this year-up from 70% last year, according to a recent study from food tech platform ezCater."
Leaders often hesitate to hold holiday events or give gifts after layoffs, fearing insensitivity or employee upset. Company leaders should acknowledge difficult decisions while framing the season as one for gratitude and rallying together. A sincere message from a CEO can reinforce intent and help rebuild trust. Many employees seek connection and celebration, with reported attendance interest rising to over 80%. Small gestures—from inexpensive office gatherings to practical gifts or targeted cash for holiday groceries—can strengthen culture and provide tangible support. Clear communication can distinguish morale-building recognition from compensation or raises.
Read at Fortune
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