
"Many buyers struggle to picture themselves in a home, especially when it's empty or styled differently from their own, the release states. Virtual Staging gives them a quick, interactive way to see how it could look and feel in a style they love. The launch of Virtual Staging is the first major integration Zillow has made since its acquisition of Virtual Staging AI last October."
"Buying a home is an emotional decision as much as a financial one, Amanda Pendleton, Zillow's home trends expert, said in a statement. Too many buyers overlook what could be the perfect home for their family simply because they can't see past the furniture or design choices. Combined with SkyTour, which Zillow launched earlier this summer, the company said it feels it is setting a new standard in how listings are shown online."
Zillow launched Virtual Staging to enable consumers to virtually stage listings in their own style, offering a quick interactive way to visualize how a home could look and feel. The launch follows Zillow's October acquisition of Virtual Staging AI. Virtual staging aims to personalize the home shopping experience and reduce barriers from empty or differently styled homes. Buying a home is an emotional as well as a financial decision, and many buyers overlook potential homes because they cannot see past furniture or design choices. Combined with SkyTour, the tools create a more immersive listing experience. Agents using Showcase win 30% more listings and see Showcase listings sell for $7,000 more on average than similar non-Showcase listings.
Read at www.housingwire.com
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