This team was obsessed and focused on solving consumer and customer problems with technology, which really spoke to me. That got me here in 2009 and kept me ever since. Six months after I got here, the app store launched on the iPhone, and we realized it was going to be how real estate and categories like ours went, so I got to work on that.
We use the term Super App to reflect bringing a lot of disparate services together in one app. What does the buyer or seller want? They want to be able to open the app and do everything from start to finish inside, have it notify them, stay really transparent, be in control and do things digitally.
It's a great young company that has innovated a way to do virtual staging. And that's, as you outlined, another example of us enabling the real estate industry to become more digital, integrated and productive.
Today's innovation is tomorrow's table stakes. That's what technology does. We discover something new and exciting today, and it quickly becomes essential for the industry and agents to remain competitive.
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