The cost of real estate commission clarity
Briefly

Recent responses indicate a significant shift in consumer attitudes towards real estate commissions, highlighting confusion and negotiation pressure. A large percentage of comments suggest consumers are becoming more informed yet are misunderstandings about commission structures, often leading to direct negotiations or refusals to pay. Agents face challenges in explaining the value of their services, with some reporting lost deals due to commission disputes. The evolving landscape requires real estate professionals to enhance their value propositions and address consumer concerns more effectively.
Increased transparency has led consumers to question commission structures, pushing agents to adapt and justify their fees as negotiations become more common.
Many consumers now believe commissions are negotiable, leading to misconceptions where they feel they shouldn't have to pay a commission at all.
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