Redfin Conversational Search: Say Hello to the Future of Real Estate
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Redfin Conversational Search: Say Hello to the Future of Real Estate
"AI is quickly changing how people find homes and interact with the real estate market. More and more consumers are starting their searches on tools like ChatGPT and Gemini without ever interacting with traditional search platforms, preferring to find homes through conversation and questions. With homebuyers also increasingly picky in today's expensive market, Redfin wanted to make it easier and more enjoyable for people to find the home that fits them best."
"Home searchers can now find homes on Redfin by describing what they want in their own words and engaging in a conversation to refine their search. Using our new conversational search feature, you can now comment on a suggested listing to say the kitchen should be more modern, or respond to follow-up questions about your preferred commute time or proximity to a school you identify, for example."
"Finding a remodeled home: A user requested recently-renovated properties that were within 30 minutes to work during rush hour and in the user's desired school district. After some back and forth, the tool showed them homes that met their criteria-all in three minutes. Seeking a high-value home that will close quickly: A buyer wanted vacant homes under $1 million that were move-in ready. The tool returned 13 single-family homes that met their criteria."
Redfin offers a conversational search feature that accepts natural-language descriptions and refines results through back-and-forth dialogue. Home searchers can comment on suggested listings and answer follow-up questions about commute time, school proximity, or specific features. The feature finds homes that match complex criteria quickly, such as recently renovated properties within a targeted commute time or vacant, move-in-ready homes under a price threshold. The system notes where sellers may omit niche details (for example, high-end lighting) but can still locate listings that meet precise preferences. The tool supports browsing, neighborhood exploration, and finding unique or investment properties efficiently.
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