Real has acquired Flyhomes and made an equity investment in the company to enhance real estate services using technology. This initiative aims to integrate Flyhomes' consumer portal into Real's AI-powered product, Leo for Clients. Additionally, Real will offer Flyhomes' Buy Before You Sell financing solution via its subsidiary. The objective is to expand financial products nationwide through a wholesale mortgage approach. Both companies believe that Real's infrastructure will support Flyhomes' growth and simplify real estate transactions. The financial terms of the deal remain undisclosed, with no significant impact on Real's finances expected this year.
By bringing Flyhomes' consumer technology under the Real umbrella, we're combining the best in real estate innovation to deliver a seamless, AI-powered experience designed around people for both agents and consumers.
As we focus on scaling our Buy Before You Sell' financial products nationwide through the wholesale mortgage channel, we made the strategic decision to transition the portal and the team to the best environment for continued growth.
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