'Million Dollar Listing' star Fredrik Eklund says Gen Z doesn't need a college degree to make it in real estate: 'You've gotta be out on the streets' | Fortune
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'Million Dollar Listing' star Fredrik Eklund says Gen Z doesn't need a college degree to make it in real estate: 'You've gotta be out on the streets' | Fortune
"Million Dollar Listing star Fredrik Eklund currently leads a real-estate team closing $15 billion in property sales, but he didn't need a four-year degree in the field to make a name for himself. While schooling can help people figure out how to crunch the numbers, the Gen X multimillionaire says there are certain skills, like communication and negotiation, that are hard to learn in the classroom. He suggests Gen Z hit the "mean streets" for years to build their real-estate portfolios-no diploma required."
"Despite moving from Stockholm to New York City with no job, connections, or real-estate degree-getting his start by selling paninis on the street-Eklund was able to make a name for himself in the industry. The 48-year-old has built his own real-estate empire, recording $3.77 billion in sales across New York, California, Florida, and Texas in 2023 alone. Some of his notable clientele includes Sarah Jessica Parker, Jennifer Lopez, Joe Jonas, as well as Hollywood power couple Chrissy Teigen and John Legend."
Fredrik Eklund leads a global real-estate team closing about $15 billion in property sales and recorded $3.77 billion in sales across multiple states in 2023. He moved from Stockholm to New York with no job, connections, or real-estate degree and began by selling paninis on the street. He earned licensing through an accelerated two- to three-week NYU course instead of a four-year degree. He emphasizes that schooling helps with numbers but that communication, negotiation, and years of on-the-ground experience are essential skills rarely taught in classrooms. He represents high-profile clients and runs the Eklund-Gomes Team at Douglas Elliman.
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