KW executives predict that unpredictability in the housing market will lead to cautious investment behavior, particularly in home purchases. While people generally buy homes due to major life changes, sales are expected to remain relatively stable, with 4.2 million existing-home sales anticipated in 2025. Despite the current downturn, historical patterns suggest recovery takes time, and both 2025 and 2026 may continue to see sluggish sales. Nevertheless, executives encourage buying and selling due to rising property values and stable mortgage rates, asserting that market conditions aren't worsening.
Despite the uncertainty, KW is predicting that 4.2 million existing-home sales will occur in 2025, slightly up from the 4.1 million sales in 2023 and 2024.
Keller believes that both 2025 and 2026 will be slow for home sales, but he anticipates that things will eventually pick up in the ensuing years.
When I look at 2008, when it was just horrible, it was still around the level it is today; there is a bottom to the market and it isn't zero.
Executives have told agents that it is still a good time for consumers to buy and sell real estate, despite rising median home prices and mortgage rates.
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