"Most respondents expect business to grow next year, with 84.5% forecasting increased activity. Brokers cited stronger referral networks (38.5%), expanded non-QM offerings (30.4%) and improvements in the borrower experience (11.7%) as the primary drivers of growth. Brokers said the biggest challenges in 2025 were external. About 67.8% pointed to broader economic and market conditions, while 43.5% cited rate volatility. Client acquisition challenges were noted by 31.4% of respondents. Internal or operational issues, such as tools or regulatory changes, were cited far less frequently."
"Interest rates were the leading factor behind borrower hesitation, with 59.7% of brokers citing rates as the primary reason clients did not move forward. Home prices followed at 27.9%, while credit concerns accounted for 7.1%. Partner feedback confirms the industry's optimism for a strong 2026. This positive market outlook provides the information needed to build strategies that empower mortgage professionals to drive market growth, Max Slyusarchuk, CEO of AD Mortgage, said in a statement."
Most respondents expect business to grow next year, with 84.5% forecasting increased activity. Brokers identified primary growth drivers as stronger referral networks (38.5%), expanded non‑QM offerings (30.4%) and improvements in the borrower experience (11.7%). The biggest challenges for 2025 were external: about 67.8% pointed to broader economic and market conditions and 43.5% cited rate volatility. Client acquisition was a challenge for 31.4% of respondents, while internal or operational issues were cited far less frequently. Interest rates were the main reason borrowers hesitated (59.7%), followed by home prices (27.9%) and credit concerns (7.1%). Partner feedback confirms optimism for a strong 2026 and a positive outlook to inform growth strategies for mortgage professionals.
Read at www.housingwire.com
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