"Cookies are text files that contain basic information related to your browsing activity, like your preferred login settings or products you've previously viewed on an e-commerce site. Websites use this information to optimize your experience on repeat visits."
"First-party cookies are often used for benign purposes like helping you log back in faster or keeping items in your shopping cart. Third-party cookies, also called cross-site cookies, are generally used for targeted advertising and can sometimes sell your data to spammers."
"These tools prevent websites from downloading things like ad trackers onto your device to prevent targeted ads and data sharing with advertisers, government agencies or data brokers. Many also block ads."
Many users are unaware of the extent to which online platforms track their activities. Cookies, both first-party and third-party, play a significant role in this tracking. First-party cookies enhance user experience, while third-party cookies are often used for targeted advertising and can compromise user privacy. To combat this, various anti-tracking tools are available, which help minimize data collection and block unwanted ads. However, these tools do not prevent tracking by internet service providers or apps, which requires additional measures.
Read at CNET
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