Google Chrome's upgrade aims to replace tracking cookies with a global prompt that grants users more control over their data. However, it has reintroduced digital fingerprinting, a method previously condemned in 2019, expanding its range to include devices like smart TVs and gaming consoles. Privacy advocates criticize Google for prioritizing advertising interests, warning that this method is difficult for users to manage or avoid, thus compromising user privacy significantly.
"Privacy campaigners have called Google's new rules on tracking people online 'a blatant disregard for user privacy,' citing Mozilla's Martin Thomson warning that 'Google has given itself - and the advertising industry it dominates - permission to use a form of tracking that people can't do much to stop.'"},{
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