What's astroturfing? The deceptive campaign strategy, explained
Briefly

Astroturfing plays upon the human tendency to be influenced by the majority, often causing people to ignore their beliefs and join the bandwagon.
Astroturfing has found fertile ground in the anonymity of the internet, allowing organizations to flood discussions with manufactured support, drowning out real voices.
Thousands of fake automated Twitter accounts have been discovered praising Donald Trump and ridiculing his critics, revealing the extent of astroturfing in modern politics.
The term astroturfing, coined in 1985, describes the deceptive tactic of creating fake public support that misleads citizens about real sentiments.
Read at Fast Company
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