"More than 1 billion people use Meta AI every month. We're continuing to improve the way our AI products feel relevant to you, understand your goals, and help you accomplish tasks more efficiently. We're also using Meta AI, and our other AI features, to improve your experience on all of our platforms. We will soon use your interactions with AI at Meta to personalize the content and ads you see, including things like posts and reels. We'll start notifying people about this update next week via notifications and emails, several weeks before it goes into effect on December 16, 2025."
"Essentially, if you use any of Meta's AI-related products or features-including chatbots-your data from those interactions will be used to "personalize" the ads you're shown. That means Meta will start using almost anything you share in a chat with AI to sell ads hyper-targeted to you. There are some stated exceptions, however: When people have conversations with Meta AI about topics such as their religious views, sexual orientation, political views, health, racial or ethnic origin, philosophical beliefs, or trade union membership, as always, we don't use those topics to show them ads."
Meta will begin using interactions with its AI products to personalize content and advertisements across its platforms. The change will apply to user chats with AI, including chatbots, and aim to deliver more relevant posts and reels. Meta reports more than one billion monthly users of Meta AI and will notify users via notifications and email several weeks before the change takes effect on December 16, 2025. Stated exceptions exclude using conversations about sensitive topics such as religion, sexual orientation, politics, health, race or ethnicity, philosophical beliefs, and trade union membership for ad targeting. The only opt-out is to stop using Meta's AI features.
Read at 9to5Mac
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