The FTC report concludes that tech companies are deeply engaged in commercial surveillance, collecting user data well beyond what consumers anticipate, often prioritizing profit over privacy.
The findings illustrate a clear trend: companies are not only tracking user interactions on their platforms but also monitoring external activities, which raises significant privacy concerns.
Invasive data collection practices include extensive tracking of users' web activity, location data, and demographic details like sensitive interests, some of which are collected from non-users.
Most companies admitted to sharing user data with third parties extensively; some claimed that the volume of sharing made it impractical to identify all recipients.
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