The Federal Trade Commission has mandated Publishers Clearing House (PCH) to issue $18.5 million in refunds to 281,724 customers who were victims of deceptive marketing practices. The allegations indicate that PCH misled consumers into believing that purchasing products was necessary to enter their sweepstakes or improve winning chances. Additionally, the company misrepresented shipping fees and the risk-free nature of orders, particularly targeting older and lower-income individuals. In response, PCH is committed to improving its e-commerce practices, while still offering entertainment through its sweepstakes.
The FTC's lawsuit against Publishers Clearing House highlighted deceptive practices, primarily targeting vulnerable consumers, leading to an $18.5 million payout in refunds.
Christopher Irving, PCH's VP, articulated the company's stance, emphasizing their desire to move forward while continuing to deliver fun entertainment powered by their sweepstakes.
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