Edison Research, a subsidiary of SSRS, will present The Podcast Consumer 2026 in a free Zoom webinar on June 3 at 2pm ET. The event will use Edison’s research resources to provide a comprehensive view of podcast consumption in the United States. Megan Lazovick, Edison VP and presenter of the annual Infinite Dial data, will host the webinar. The session will examine podcast reach among U.S. consumers using The Infinite Dial, podcast share of daily time spent using Share of Ear, and content preferences using Edison Podcast Metrics. The webinar is positioned as an essential resource for marketers, advertisers, content creators, and others seeking to make a case for podcasting’s power.
"Edison Research, a subsidiary of SSRS since its acquisition in October, has announced that The Podcast Consumer 2026 will be presented in a webinar on June 3 (Wednesday), at 2pm ET."
"Using the original research resources for which Edison is famous, we are expecting a comprehensive view of podcast consumption in the U.S."
"Edison VP Megan Lazovick - well known for presenting the annual Infinite Dial data presentation, will host this event. We are told she will offer a look at the podcast audience through multiple lenses, including: Reach of podcasts among U.S. consumers from The Infinite Dial®; Share of daily time spent with podcasts from Share of Ear®; Content preferences from Edison Podcast Metrics™"
"The Podcast Consumer is intended to be an essential resource for marketers, advertisers, content creators, and anyone looking to make a compelling case for the power of podcasting. Registration to the Zoom event is free of charge HERE."
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