Cognitive dissonance involves the tension felt when one’s actions, thoughts, and feelings are misaligned. This concept is crucial in understanding how cults maintain control over followers. Cults exploit cognitive dissonance by inducing members to change their beliefs and behaviors, reinforcing their identity within the group. When facing contrary evidence, like a failed prophecy, followers often justify their continued belief instead of abandoning it. This psychological mechanism not only strengthens their dedication but also makes exiting the cult profoundly difficult, as the inner conflict deepens.
Cognitive dissonance is the uncomfortable feeling when thoughts, feelings and actions are unaligned.
Cults exploit cognitive dissonance by requesting changes in behavior and thought to shift identity.
When our actions don't match our values, we have a nagging sense of discomfort.
Destructive cult environments trap people in destructive loops of justification.
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