"I didn't want to make it passive, mindless screen time. I want to make it an active, interactive learning experience," co-founder and CEO Roger Egan told TechCrunch. "[Once kids] get the concepts, then we use the games and interactives to practice the skills and apply them."
Nurture announced Wednesday its $2.8 million pre-seed round, led by Golden Gate Ventures. The funding will go toward bringing on preschool content creators to help develop content for the platform.
The flagship title that Nurture first launched is called "Doki's Delivery" and is focused on helping kids learn social-emotional skills. The series follows a group of characters who are on a mission to deliver an egg in a spaceship.
The app also has a dual-screen component that requires parents to download the Nurture TV app on Fire TV or Google TV so kids can interact between both screens.
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