"Promoting items as unique offerings when identical versions are available elsewhere crosses the line into being deceptive. Companies should never lie about their wares or the availability of them."
"Given the prevalence of online scams, consumers would be wise to have a healthy skepticism of anything offered online that appears too good or too cheap to be true."
"If a seller on Facebook claims to be shutting down a decades-old business, it's worth checking to see how long ago its Facebook page was created."
Consumers should be cautious of advertisements on Facebook that claim products are unique when they are available from multiple companies. Similar marketing stories, especially those about businesses closing, can be misleading. While duplication of products is acceptable, presenting them as exclusive is deceptive. Companies should avoid lying about product availability to build trust. Consumers are advised to verify claims, check the age of Facebook pages, and scrutinize reviews to avoid potential scams.
Read at Miami Herald
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