I'm a Copywriter. I Know What's About to Happen to the Internet.
Briefly

I'm a Copywriter. I Know What's About to Happen to the Internet.
"Travel advice today is often generated by individuals who have never visited the destinations they write about, relying instead on information sourced from the internet."
"Writers are frequently paid little by marketing companies and content mills, which leads to a flood of recommendations that lack personal insight or genuine experience."
"The shift from traditional travel books, which were often written by those who had firsthand experience, to online articles has diluted the quality of travel advice."
Many travel recommendations online are provided by writers who lack personal experience with the destinations. These writers often rely on second-hand information from sources like Google, Tripadvisor, and brand webpages. This trend extends beyond travel advice, affecting various recommendation-related content. Writers are frequently compensated poorly by marketing companies and content mills, leading to a proliferation of generic advice that may not be reliable or informed by actual experience.
Read at Slate Magazine
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