"Meta improved the appearance of affiliate links in Reels in December 2024, and now, it's looking to make it easier for creators to find relevant product matches to pair with their content. Using the new self-serve affiliate program, Meta will enable creators to select from a range of products that they can promote within their Reels clips."
"Within this section, creators who have signed up to the professional program will be able to select from brands and products that they feel align with their content. From there, creators will be able to add specific products as affiliate links. Any sales derived from those promoted links will earn the creator a commission, paid by the brand."
"Meta noted, however, that any content that features affiliate links will be considered branded content, and should have the paid partnership label, though it doesn't need to have a business partner tagged. This new option will provide another way for creators to earn money from their Reels."
Meta has expanded its affiliate program to provide creators with easier monetization opportunities through Reels content. The new self-serve affiliate tool, accessible via the Professional Dashboard under Monetization/Affiliate Partnerships, allows creators to select from thousands of products from major brands including Amazon and Shopee. Creators can add specific products as affiliate links within their Reels, earning commissions on resulting sales paid by brands. Content featuring affiliate links must be labeled as paid partnerships and branded content. This expansion benefits both creators by providing additional income streams and brands by leveraging creator popularity for product promotion. Brands retain control by removing affiliate links if desired.
Read at www.socialmediatoday.com
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