"Cardone has capitalized on the internet and other online marketing opportunities to build his business. It's easier now to build an audience and get the word out about your product. You can easily reach out to people via email and social media. Anyone with an internet connection can write blog posts, create videos, and launch podcasts that gain visibility. However, the platforms that help business owners reach their ideal customers can also distract you endlessly."
""You're not wrong. But [it's] worth mentioning that it's easier to get distracted today than any other time in history as well," one commenter responded. YouTube has replaced the TV couch potato, and surfing videos too often can lead you astray from your long-term goals. Another commenter said that Cardone is right in some ways and wrong in other ways. For instance, most business owners know about the opportunities that social media and content marketing provide."
Online platforms and digital marketing make audience building, outreach, and product visibility far more accessible than before. Individuals can use email, social media, blogs, videos, and podcasts to reach potential customers with minimal barriers. Those tools also create pervasive distractions that can derail long-term goals through endless content consumption. The proliferation of creators and businesses intensifies marketplace noise, making differentiation more difficult. Increased competition may pressure some businesses into lowering prices, which can erode profitability. Success depends on navigating attention costs, standing out amid abundant content, and sustaining pricing power in competitive markets.
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