Audit your online presence. Start by egosurfing (googling yourself) and reviewing the results. Ask yourself, 'Would a prospect want to meet with me based on what they find?'. Ensure that your online presence reflects the professional image you want to project.
Use multimedia to enhance your results. Google results now include text, images, videos, and real-time content. Incorporate rich media, like thought leadership videos, to make a deeper connection with potential clients.
With 62% of potential clients checking your LinkedIn profile before deciding to meet with you, it's essential that your profile is stellar. Use a high-quality, professional headshot and ensure your headline communicates the value you offer.
One of the biggest mistakes professionals make with virtual presentations is treating them the same as in-person meetings. Online presentations require a different approach to maintain engagement.
#virtual-presentations #client-engagement #online-presence #professional-services #linkedin-optimization
Collection
[
|
...
]