"Understanding your impact on the Reef is the first step to acting with greatness," Mark Olsen, CEO of Tourism Tropical North Queensland, said in a release shared with Travel + Leisure.
The Guardian of the Reef platform educates travelers on responsible practices while offering rewards such as discounts and unique experiences to encourage eco-friendly tourism.
The Great Barrier Reef accounts for 10 percent of the planet's coral reef ecosystems, but it is in danger from climate change, pollution, and rising ocean temperatures.
By engaging with the Guardian of the Reef, participants learn to support local businesses and appreciate the cultural significance of the Great Barrier Reef.
#great-barrier-reef #eco-friendly-tourism #climate-change #sustainable-practices #marine-conservation
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