Revealed: The formula for a hit movie
Briefly

Researchers have found that films, TV shows, and books with more pivots in tone, character, or plot are more likely to have higher ratings or be downloaded more often.
The first study involved 3,713 transcribed movies and found those with the most reversals... received higher marks the equivalent of a 1.4 star rating increase compared to those with the fewest reversals.
A second study examined 19,339 transcribed TV episodes and came to a similar finding - those with the most reversals had the equivalent of a 0.35 increase in star rating.
The researchers... wrote: 'Narrative reversals, or turning points in a narrative, have long been theorised as integral to moving narratives forward and creating engaging plots.'
Read at Mail Online
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