Guy Semon, a former Navy pilot and Ph.D. in physics, has taken a unique turn in horology by designing his own brand of wristwatches.
Semon aims to create timepieces that are not only original but also incredibly precise and uncopyable, pushing the boundaries of watch technology.
His past innovations include the TAG Heuer Monaco V4, a revolutionary belt-driven watch that marked a significant breakthrough in watchmaking since its initial concept.
After leading the LVMH Institute, Semon has embarked on a new journey to release a brand that reflects his scientific approach to horology.
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