This Senior Couple Started a Business to Stop Snoring. Their Ad Was 'Too Pornographic' - Then They Hit $250K in Monthly Sales: 'It's Lunacy'
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This Senior Couple Started a Business to Stop Snoring. Their Ad Was 'Too Pornographic' - Then They Hit $250K in Monthly Sales: 'It's Lunacy'
"Lloyd Ecker, at 72, and his wife Sue are not slowing down, having built a legacy of successful baby-focused businesses, including Babytobee.com, which sold for $23 million."
"Faced with Lloyd's snoring, which affected their sleep, the couple explored various solutions before Lloyd found inspiration in a device developed by Dr. Fowler."
"After replicating the device with foam and successfully launching the Snorinator, the Eckers secured a deal on Shark Tank, propelling their business forward."
"The Eckers' entrepreneurial spirit remains strong as they continue to innovate and grow their Snorinator business while also pursuing a passion project for Broadway."
Lloyd and Sue Ecker, seasoned entrepreneurs, faced a common issue: Lloyd's snoring. After unsuccessful attempts with various solutions, he discovered a device by Dr. Fowler. With a friend's help, he replicated the device and launched the Snorinator. Their entrepreneurial journey includes successful ventures like Babytobee.com, which sold for $23 million. Now, fresh from a Shark Tank deal, the Eckers are expanding their Snorinator business while continuing to pursue other creative projects, including a Broadway musical.
Read at Entrepreneur
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