Poppi's cofounder pitched her startup on Shark Tank while 9 months pregnant and landed a $400,000 deal-now it's worth $2 billion | Fortune
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Poppi's cofounder pitched her startup on Shark Tank while 9 months pregnant and landed a $400,000 deal-now it's worth $2 billion | Fortune
"A lot of people will say, 'What would you change from your past?' Absolutely nothing. Because I sold my company for $1.95 billion and all of those things that happened in my past got me to where I am today."
"What I kept thinking to myself [was], this moment right here could change my life, and it absolutely did."
"We practiced [our pitch] for about six months."
"Only 0.42% of the applications from Ellsworth's season were estimated to actually reach the show, and of those who were accepted, slightly over half actually made a deal."
Allison Ellsworth co-founded Poppi, a healthier soda alternative, in 2015. She pitched the business on Shark Tank while nine months pregnant. The company, originally called Mother Beverage, faced tough odds to appear on the show, with only 0.42% of applications accepted. After a six-month preparation, Ellsworth and her husband secured a $400,000 investment from Rohan Oza for a 25% stake. Poppi has since become a viral sensation, generating over $500 million in annual revenue and was acquired by PepsiCo for $1.95 billion.
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