"RealPage is designed to help property managers and renters find the right price to fill their units, keep occupancy rates high, and manage seasonal fluctuations in demand so that there are units available at the times prospective renters need them," Bowcock said. "When a rental unit is priced too high, it sits vacant and that doesn't help anyone."
According to the DOJ's lawsuit, RealPage's data, which is claimed to recommend rent increases almost always, has implications for rental pricing and competition in the market.
RealPage disputes the claims, stating that only 7% of rentals in the U.S. utilize its services, with most pricing data being derived from publicly available information.
Bowcock emphasizes that the data can lead to lower rent recommendations, contradicting allegations that the software invariably prompts higher rents.
[
Collection
]
[
|
...
]