Broadway is showing signs of recovery nearly three years after the pandemic forced the industry to close. Attendance levels are reaching about 95% of pre-pandemic figures, with notable successes like 'Oh, Mary!' and the ongoing popularity of 'Wicked'. However, profitability remains a challenge due to rising production costs. Outside of Broadway, regional theaters and nonprofit organizations are experiencing significant struggles, operating with deficits and reduced programming after depleting government assistance, thus affecting their audience draw.
It's been a slow road back for Broadway, but the industry is finally nearing its prepandemic levels, with attendance at 95% of prepandemic figures.
Despite the return of audiences, many regional theaters are struggling, faced with budget deficits and programming fewer shows than before the pandemic.
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