I ate my way through the classic menu at Insomnia, the cookie chain that dominated the market long before Crumbl's debut
Briefly

Insomnia Cookies, created by college students in 2003, transformed late-night eating by offering fresh cookies when nothing else was open, catering primarily to student cravings.
Ranking the nine classic cookie flavors revealed that while the sugar cookie was unexpectedly perfect, the M&M's cookie ranked the lowest despite my love for the candy.
Read at Business Insider
[
|
]